How To Double Your Productivity
There’s only 3 skills you need to master in this industry to be successful, which are…
1) Creating content
2) Writing copy
3) Driving traffic
That’s it. Master these 3 skills and nothing can stop you from being a success. Well, in theory that’s all well and good. In reality though, it’s never that easy, is it?
If we add a 4th skill to that list then nothing can stop you. The 4th skill is actually far more important than the previous 3 I mentioned above. What is it?
What stops anyone from succeeding is quite simply “not getting things done” not rocket science I’m sure you’ll agree, but it does make sense, doesn’t it?
Forget about the 80/20 rule, not because it’s a useless rule, but because determining what 20% of your business is bringing 80% of your results can be an arduous task. In theory, great, in reality a pain in the butt.
You should be implementing “Parkinson’s Law”
This law states that the task at hand expands to fill the allotted time given to that certain task…
… and if you haven’t allotted a specific amount of time for completion of that task… you’re screwed!
Since time is indefinite, it takes forever to do stuff, which essentially means you end up with a million things needed to get done but you feel like there’s not enough time to finish them as they continue to pile up…
… quite a paradox. Sounds a lot like Information overload, wouldn’t you agree? Anyway, let’s fix this
problem (the illusion of time).
Put A Deadline On The Important Things You Do:
The only way to get crystal clear about your intentions is to put a specific deadline on whatever you do.
If you’re writing a blog post for your…well…blog, you set up a timer to complete that post in 1 hour. No more – no less… 1 hour tops. It sounds simple, and it is, but what this does is forces your brain to work a hell of a lot more efficiently.
If you decided to write a blog post without any specific time deadline I can guarantee that post will take you at least double the time to complete. You end up tinkering around with stupid little things that do nothing more than eat up the most valuable commodity any of us have in this business… our time.
You have to make a commitment to use Parkinson’s Law with everything important you do online. If, for example, you want to change the header on your website, you must set a specific deadline for its completion – and after that allotted time is up, you leave it exactly the way it is.
Your time is valuable and cannot be wasted by pissing about trying to get things perfect…
“It doesn’t need to be perfect – it needs to be done”
If you allot 2 hours for completion of a certain task, be strict enough to tick that task off as DONE once that time-frame has ended. You cannot go over the time allotted.
It would completely defeat the whole purpose of what you’re training your mind to do if you allotted 2 hours to finish a task, but ended up taking 2 1/2 hours to complete it. Make this a habit.
One More Example:
If I want to write a new report to give away on an opt in page. I’d prob’ly allot 10 minutes to pick a topic, 20 minutes to outline the structure of the report, and 1 1/2 hours to write the thing….
There would be absolutely no compromising on the times I have allotted to each task, when the bell rings I move onto the next task. That’s it. Done.
Mastering this means I know for a fact that I can write a report in 2 hours. Think about that for a second. Now that I know there’s no room for compromise, I can easily motivate myself to get work done because I now have a very specific time-frame to work off. It’s a whole lot easier to start something knowing you’re going to have it completely
finished within a certain time.
Most of the time we don’t start things because we don’t know how long it will take – in our mind it seems like everything we want to do just takes forever and a day.
Master this habit and you will double or even triple your productivity. You’ll be banging out content in no time at all with your no nonsense time management mentality.
Seriously consider what I have laid out here today, it can literally how you market online forever.
Have a fantastic day.
Declan O’ Flaherey